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The Future of Fixed Ops AI: Why Data Quality Drives Retention
The Future of Fixed Ops AI: Why Data Quality Drives Retention By Dave Page, Operating Partner, Dealerwing Customer Retention Begins with Accurate Data Over the last twenty years, I have witnessed dealerships invest in new tools, processes, and technologies across every aspect of fixed operations. Some of these investments [...]
What’s Working?: How to Identify and Fix What’s Holding Your Service Department Back
What’s Working?: How to Identify and Fix What's Holding Your Service Department Back Your service department is underperforming, but you can't pinpoint why. With so many variables in play, it makes sense to have more questions than answers. Are certain advisors struggling to convert opportunities? Is one geographic area of your market [...]
How AI is Shifting Conquest and Retention in Automotive Marketing
AI in the Driver’s Seat: How Artificial Intelligence is Shifting Conquest vs. Retention in Automotive Marketing In the high-speed world of dealership marketing, two lanes have always mattered most—conquest and retention. One’s about chasing new drivers. The other? Keeping your current ones coming back. But now, AI is changing the way we [...]
