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Automotive Marketing News2025-10-24T16:03:27+00:00

Employee Spotlight: David Lampel, CEO

Employee Spotlight: David Lampel, CEO With over 30+ years of automobile experience from a green sales person to a dealership owner, David Lampel knows all facets of a dealership inside and out. Since founding Dealerwing in 2015 in Orlando, David has [...]

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Dealerwing vs. OEM Marketing Programs

Dealerwing vs. OEM Marketing Programs: Who Delivers More for Service Marketing? In the competitive world of automotive service marketing, dealerships are no longer relying solely on routine reminders or general brand advertising to fill their service lanes. To succeed in today’s fixed ops environment, you [...]

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Data Hygiene Drives Real Results in Automotive Service Marketing

Data Hygiene Drives Real Results in Automotive Service Marketing In the fast lane of automotive retail, dealers are facing more curves and competition than ever before. While inventory shortages and digital retailing trends have reshaped front-end sales, the back end—Fixed Ops—is where consistent, [...]

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